In 2014, we set out to achieve our dream of making London affordable again. Today, we have a GDV approaching £500 million, have featured everywhere from the Evening Standard and Property Week, and work with investors who span the globe. It’s safe to say that we are pretty happy with how it’s all turned out. We are now confident in stating that we are specialist investors, developers and asset managers who focus exclusively on emerging locations across Inner, Greater and Commuter London.
However, where did it all start?
Well, we wanted to use an innovative, design-led approach to ensure that the layout of an apartment makes the most of every inch of space. We were determined that every home that we built offered an open plan interior, designed for modern, luxurious urban living. It would include the latest efficiencies in heating technologies, the UK’s fastest hyperoptic broadband, Sky TV and marble bathrooms to introduce the notion that Inspired’s residents really do ‘live brilliantly’. This means lots of natural light, solid wood floors and big name kitchens and bathrooms. And here were are in 2016, providing exactly all of that!
We spent a lot of time working on our branding and eventually decided on the honeycomb shaped logo due to the fact that it is one of natures cleverest designs, and as you have just learned, design is incredibly important to us when designing beautiful London apartments. This strong geometric design became our core logo, echoing the smart layout that our residents get to enjoy.
Then we got to the notion of ‘Living Brilliantly‘. What do we mean by this? Well, we believe that our residents ‘Live brilliantly’ because:
Brilliant = smart
• Ingenious use of space in the apartment layouts – form meets function
• The developments are cleverly designed to be pitched within your budget
• Locations sited close to good transport links – getting you to work and back home quickly
Brilliant = fabulous
• High-quality fixtures, fittings and finishes mean you can live in luxury
• Inspiring and exciting – You really can own a beautiful luxury flat
• The developments will attract aspirational, like-minded, discerning buyers
If you saw one of apartments, we are sure you would agree!
That is just a snippet of our past, so if you want to know more, here’s the number you need…020 8688 6552.